Have you had your eye on something recently? A jacket? That pair of shoes you can’t get out of your head? Maybe you patiently waited with bated breath (and credit card in hand) throughout Black Friday and Boxing Day sales.
If you’ve been waiting to treat yourself, now is the time to do it. Afterpay Day is upon us for the final time this year (August 15 to 18 to be exact), and we simply think these sales are too good to miss.
What is Afterpay Day?
Afterpay Day is a highly-anticipated shopping event that happens twice a year, offering major discounts across a wide range of retailers. It’s the perfect time to snag deals on everything from fashion and beauty to home goods and tech, all while taking advantage of Afterpay’s payment plan, which lets you spread the cost over four interest-free instalments.
What we’d buy from the Afterpay Day sale 2024
We’ve scoured the Afterpay Day sales for the best picks. Here’s what we recommend buying before it’s too late.
01
New Balance 550 sneakers in white and beige
$135.50 (usually $247) at ASOS
These retro-inspired sneakers combine classic style with modern comfort. The white and beige colourway is a versatile choice that goes with everything from jeans to dresses. Whether you’re dressing up or down, these sneakers will keep your look fresh and effortless.
Key features:
- Retro vibes with a modern twist
- Comfortable fit perfect for everyday wear
- Classic low-top design
- Durable leather and suede upper
- Cushioned midsole
- Rubber outsole for traction and durability
02
Prada Paradoxe EDP
from $113.60 (usually from $142) at The Iconic
The Prada Paradoxe EDP is a captivating floral fragrance that embodies the complexity and multi-dimensional nature of femininity. With its delicate blend of neroli and jasmine, this scent is both timeless and modern, leaving behind a warm and intimate trail.
Key features:
- Floral ambery fragrance with notes of neroli and jasmine
- Warm, lasting scent with ambrofix and serenolide accord
- Refillable bottle designed with Prada’s iconic triangle logo
- Committed to sustainability with less packaging material
03
Morgan & Finch Luxe 1200 TC Egyptian Cotton sheet set
from $139.95 (usually from $349.95) at Bed Bath N’ Table
Indulge in the ultimate luxury with this quality sheet set, crafted from 1200 thread count Egyptian cotton. Known for its silk-like softness and long-lasting design, this set promises a luxurious sleep every single night.
Key features:
- 1200 thread count for a silk-like softness
- Made from certified Egyptian cotton
- Lustrous sateen weave for a luxurious finish
- Long-lasting and durable
- Superior quality, perfect for a luxurious night’s sleep
04
Barbados zip top tote bag in natural beige
$76.97 (usually $109.95) at Myer
Though it may look compact, this bag has a surprisingly roomy interior. With glowing reviews on its comfort, durability and the endless compliments it receives from both friends and strangers, this tote is a must for anyone after a stylish yet practical accessory.
Key features:
- Zip-top closure for security
- Top handle
- Contrasting body and strap
- Detachable crossbody strap
- Embossed logo
05
Foreo BEAR
$329.40 (usually $549) at Adore Beauty
If you’re short on time and can’t make it to a facialist, the Foreo BEAR is a great investment that saves you time and money in the long run. This innovative device uses microcurrent technology to help tone and lift your skin, giving you a more youthful glow.
Key features:
- Microcurrent technology helps firm and tone skin
- Reduces the appearance of fine lines and wrinkles
- Simple controls and a compact design
- Rechargeable battery
06
ghd Platinum+ hair straightener in black
$332 (usually $415) at ghd
We don’t need to tell you twice that ghd is a trusted name in hair styling, but the Platinum+ hair straightener takes it to another level. With predictive technology that adapts to your hair’s needs, it ensures even heat distribution for sleek, shiny results in just one pass.
Key features:
- Predictive technology delivers consistent heat
- Ultra-zone technology for even styling
- Sleek design for smooth, shiny finishes
- Universal voltage
07
Breville The Barista Express coffee machine
$799 (usually $999) at Myer
The Breville Barista Express brings café-quality coffee to your kitchen with its integrated grinder and precise controls. Whether you’re a budding barista or just want to skip the café queue, this machine delivers rich, flavourful espresso with the touch of a button.
Key features:
- Integrated conical burr grinder for fresh grounds
- Precise espresso extraction with digital temperature control
- Manual microfoam milk texturing for café-quality lattes and cappuccinos
- Easy-to-use interface with customisable settings
Full list of deals to shop during Afterpay Day 2024
Explore top savings on fashion, tech, home essentials and more during Afterpay Day 2024. Don’t miss out on these limited-time deals!
The best fashion Afterpay day sales
- ASOS: Up to 50 per cent off selected styles
- David Jones: 20-25 per cent off selected full-priced fashion, shoes and accessories
- MYER: Up to 25 per cent off during Myer sale
- THE ICONIC: 30 per cent off and 50 per cent off dresses
- Country Road: Spend & Save – $50 off $150+ spend, $100 off $300+ spend during Country Road members sale
- Cotton On: 30 per cent off select items online only
- Target: Big savings across multiple categories
- Factorie: 30 per cent off sitewide during Factorie sale
- Witchery: End of season sale happening now
- Review: 25 per cent off sitewide
- Bras N Things: 30 per cent off
- H&M: 15 per cent off storewide
- Stylerunner: Up to 30 per cent off selected sale
- Rebel Sport: 20 per cent off all full price clothing and shoes
- Seed Heritage: 20 per cent off storewide
- Forcast: 25 per cent off storewide and 25 per cent off during TAF sale
- Glue Store: 25 per cent off storewide
- City Chic: 30 per cent off sitewide during Spring Fashion Event
- Gorman: 20 to 50 per cent off storewide
- Bardot: TAF 30 per cent off sale
- Lacoste: 50 per cent off outlet styles
- Forever New: TAF 40 per cent off sale
- Kate Spade: 25 per cent off select styles
- NET-A-PORTER: Up to 70 per cent off during site sale
The best activewear Afterpay Day sales
- Aje Athletica: Up to 50 per cent off sale section during site sale
- PE Nation: Flash sale: 30 per cent off sale (or final sale up to 40 per cent)
- Lorna Jane: Birthday sale: 20 per cent off full priced styles on the app
- STAX: 30 per cent off storewide using code AFTERPAY30
- Under Armour: 40 per cent off almost everything TAF 30 per cent off outlet or sale items
- Adidas: 30 per cent off storewide within outlet stores
- THE ICONIC: 50 per cent off sneakers
The best health, beauty and wellness Afterpay Day sales
- Adore Beauty: Up to 40 per cent off 200+ brands
- JS Health: 15 per cent off sitewide + additional 15 per cent off subscriptions
- BodyBlendz: 25 per cent off sitewide
- ghd: Up to 20 per cent off
- Dyson: Save $100 on the Dyson Supersonic hair dryer and 45 per cent on select hair care
- Bobbi Brown: 20 per cent off sitewide sale
- ColourPop: Up to 80 per cent off during site sale
- MAC: 20 per cent off + choose a free Lip Kit with $100 orders
- La Mer: Receive a 6-piece gift worth $345 with any $650+ purchase, plus receive an additional grande Treatment Lotion (200ml) worth $300 with any $850+ purchase
- Priceline: Up To 50 per cent off and Double Sister Club Points
- Frank Body: 20 per cent off sitewide + free Perky Sculpting Body Hydrator with orders $70+
- Sephora: 20 per cent off with $120+ spend or 15 per cent off with no min spend, using code AFTERPAY
- Bro-To Skincare: 50 per cent off all Bro-To skincare sets
- Stawberrynet: Up to 80 per cent off for back to school
- Paula’s Choice: 25 per cent off $115 and 20 per cent off the rest, plus free gifts on $125+ spend (code BRIGHT) and free gift on $50 spend (code SOFT)
- Shaver Shop: Father’s Day sales happening now
- Oz Hair and Beauty: Up to 70 per cent off sitewide
- LOOKFANTASTIC: Up to 40 per cent off select best-sellers
- The Collagen Co: 15 per cent off sitewide using code AFTERPAY15
- Australis Cosmetics: 40 per cent off sitewide
- Esmi: 25 per cent off sitewide + free VitC Serum with $129+ spend
- Clinique: 20 per cent off sitewide + get a free full-size Moisture Surge Overnight mask with $130+ spend
- Lancome Australia: Buy 2 get 1 free + New Genifique Ultimate Gift When you spend $140+
- La Roche-Posay: 25 per cent off sitewide
- Aveda Australia: 20 per cent off sitewide + receive a free Best of Aveda trio with $120+ spend
- Estee Lauder: 20 per cent off sitewide, plus a free full-size lipstick with $149+ orders for members
- Skinceuticals: Spend $200+ and receive a deluxe 15ml gift
- Sephora: 20% off with $120 min. spend OR 15 per cent off with no min. spend
- Australis: Save 40 per cent on selected items
The best shoes and accessories Afterpay Day sales
- ASOS: Up to 50 per cent off selected styles
- COACH: Buy one get 40 per cent off, buy two get 50 per cent off during COACH sale
- Kate Spade: 25 per cent off select styles
- Nine West: 30 per cent off all full priced styles
- MYER: Up to 25 per cent off during Myer sale
- David Jones: 20-25 per cent off selected full-priced fashion, shoes and accessories
- Lacoste: 50 per cent off outlet styles
- THE ICONIC: 30 per cent off right now
- Stylerunner: Up to 30 per cent off selected sale
- Rebel Sport: 20 per cent off all full price clothing and shoes
- Strand Bags: Spend & Save – 30 per cent off $199+ spend, 40 per cent off $399 spend
- Wittner Shoes: 20 per cent off storewide
- Target: Big savings across multiple categories
- Glue Store: 25 per cent off storewide
- Shoes & Sox: 20 per cent off almost everything when you sign up for a code
- Dune London: 30 per cent off full priced styles
- Novo Shoes: 25 per cent off sitewide
- Verali Shoes: 30 per cent off full priced styles
- Platypus Shoes: Up to 50 per cent off selected styles
- Tony Bianco: 30 per cent off select styles
- Vans: Up to 30 per cent off select styles
The best home Afterpay Day sales
- Bed Bath N’ Table: 20 to 70 per cent off storewide
- Ergoflex: 20 per cent off all mattresses, beds, pillows, protectors and sheets
- Koala: Up to 30 per cent off sitewide
- Emma Sleep: Up to 50 per cent off + get an extra 5 per cent off with code AFTERPAY
- Dyson: Up to 45 per cent off with selected vacuums almost half price
- Target: Big savings across multiple categories
- MYER: Up to 50 per cent off the original price of a great range of homewares
- Temple & Webster: Up to 40 per cent off in Warehouse Sale
- Fantastic Furniture: Up to 30 per cent off select online exclusives
- Freedom: Free local delivery on orders $99+
- Eva Home: Up to $350 off select items
- Origin Mattress: Up to 40 per cent off
- Adairs: Linen Lovers sale up to 30 per cent
- Ecosa: Up to 35 per cent off sitewide
- Koh: Up to 40 per cent off selected kits
- Sheridan: Save 40 per cent when you spend $50+ on full priced items
- Bed Threads: 15 per cent off almost everything + over 30 per cent off bedding bundles
- Harris Scarfe: Up to 60 per cent off select products during site sale
- Castlery: Refresh Storewide Sale – up to $400 off mid-century modern styles and 10 per cent off home accessories
- Betta Home Living: Bonus cashback up to $500 with selected products
- Brosa: Beautiful Bedroom Sale: Up to 65 per cent off
- Canningvale: End of Season Sale – up to 90 per cent off + TAF 10 per cent off with code EXTRA10
- Interior Secrets: Further 20 per cent off storewide using code YAYFORAFTERPAY
- Greenpan: Stainless Steel Event: Up to 40 per cent off
- Matt Blatt: Sweet Dreams Sale: Up to 65 per cent off
- House: Everything on sale up to 75 per cent off RRP + extra 20 per cent off sitewide
- Lounge Lovers: Up to 50 per cent off during Winter Sale
The best tech, gaming and entertainment Afterpay Day sales
- Target: Big savings across multiple categories
- Appliances Online: Receive $50 off when you spend $500+ using code APDAY-50
- Bing Lee: Bonus digital pre-paid mastercard up to $400 on select items during site sale
- Big W: Up to 50 per cent off selected appliances
- Kogan: Massive savings sitewide
- CATCH: Up to 30 per cent off selected products
- KitchenAid: Up to 10 per cent off stand mixers, food processors, blenders and more
- De’Longhi: Buy one kettle or toaster and get 25 per cent off a second and more amazing deals happening now
The best travel and luggage Afterpay Day sales
- Booking.com: Get at least 15 per cent off
- Virgin Australia: Up to 30 per cent off select international return flights to Bali, Fiji, Samoa, Vanuatu, Queenstown and Tokyo during site sale
- Flight Centre: International flights on sale during site sale
- Agoda: Save up to 25 per cent on domestic deals
- THE ICONIC: 40 per cent off Samsonite
- July: Save $100 when you spend $600 during site sale
- Antler: Up to 30 per cent off selected styles + TAF 20 per cent off all sale
- Strand Bags: Up to 40 per cent off sitewide
- Samsonite: Winter Travel Sale: Up to 40 per cent off selected styles
- American Tourister: Winter Travel Sale: Up to 50 per cent off sitewide
- TUMI: Semi-annual sale: Up to 50 per cent off select styles
When does Afterpay Day start and end?
The official Afterpay Day shopping event takes place from August 15 to August 18, but your favourite brands usually start their shopping deals even sooner than that.
How does Afterpay Day compare to other sales?
Unlike Boxing Day and Black Friday, Afterpay Day gloriously takes place twice within a year. This gives shoppers more opportunities to snag deals on their favourite products, from fashion to home goods and more.
While other events are known for their massive discounts, Afterpay Day stands out by offering this, as well as the convenience of paying in instalments through Afterpay.
Do you have to use Afterpay to shop the sale?
No, you don’t have to use Afterpay to enjoy the deals during Afterpay Day. While the sale is named after the popular payment service, most retailers offer discounts to everyone, no matter how you choose to pay. Of course, using Afterpay is a great option if you want to spread out the cost of those bigger splurges, but it’s definitely not a must.
Why trust us?
Here at Women’s Weekly, our team of experts is dedicated to finding the best products and deals to help you look and feel your best. We’ve scoured the internet to bring you the top Afterpay Day deals, so you can shop with confidence, knowing you’re getting the best value for your money.
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