Fashion

Why jeans should be the ultimate wardrobe splurge

Treat yourself to a new pair this Winter.

The humble denim jean was once a staple of the working man’s wardrobe. However, with the emergence of the teenager and 1950’s counter culture, jeans were reclaimed as the ultimate ‘cool’ symbol by the likes of James Dean and Marlon Brando. Since then, jeans have become universally loved and reinvented.

Jeans are truly the wardrobe piece that never goes out of style and does with just about everything you own. We’ve scoured the internet to bring you some of the best jeans for women to shop.

2024’s best jeans for women

  1. Levi’s 501® ’90s Jeans, $159, Levi’s
  2. Uniqlo Wide Straight Jeans, $59, Uniqlo
  3. Assembly Label Distressed Hem Wide Leg Jeans, $120, The Iconic

The best jeans for women 2024

01

Levi’s 501® ’90s Jeans

from $159.95 at Levi’s

Best for: a timeless pair of jeans

Jeans don’t have to be complicated. The Levi’s 501 jeans are the perfect example of this philosophy. A classic silhouette, good quality and even loved by celebrities from Barack Obama to Bruce Springsteen, James Dean, Marlon Brando and even Kurt Cobain.

Sizes: 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34.

Colours: Dark wash, light wash, beige, grey, black.

Material: Cotton.

Key features:

  • Button fly
  • 5 pocket styling
  • 100 per cent cotton composition
  • Instantly recognisable and iconic

02

Rolla’s Sailor Jeans Long

from $159.95 at The Iconic

Best for: a chic silhouette

Who said jeans were casual wear? These straight leg jeans can add a touch of sophistication to Over the years we’ve strayed from skinny jeans to a more wide leg, relaxed silhouette like these Rolla’s Sailor jeans.

Sizes: 23, 24, 25, 26, 27, 28, 29, 30, 31, 32.

Colours: Ashley Blue.

Material: Cotton.

Key features:

  • Zip fly
  • High-rise waist wide leg
  • Organic cotton denim minimal added stretch

Available at:

03

Uniqlo Wide Straight Jeans

from $59.90 at Uniqlo

Best for: an affordable pair of jeans

Jeans don’t have to be expensive. Sometimes you just want a good pair of jeans that does the job without paying excessive amounts for them. If that’s your philosophy on denim, then you’ll love this pair of Wide Straight Jeans from Uniqlo. Not only are they budget-friendly, but they also have a 100 per cent cotton outer.

Sizes: 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34.

Colours: Blue, white, grey, navy.

Material: Outer 100 per cent cotton, pocket lining cotton and polyester.

Key features:

  • Soft 100 per cent cotton denim.
  • 5-pocket design
  • High waisted

04

ABRAND FT. ELSA HOSK 99 Low Straight Jeans

from $139 at The Iconic

Best for: a low rise moment

Though high-waisted jeans are usually universally flattering, they might not be to everyone’s taste. If you prefer a low rise pair of jeans, then these low straight jeans from ABRAND will live happily in your wardrobe.

Sizes: 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34.

Colours: Light wash, dark wash, medium wash.

Material: Cotton.

Key features:

  • Organic cotton denim
  • Pocketed design
  • Belted loops
  • Straight leg

Available at:

05

Slim Mom High Ankle Jeans

from $44.99 at H&M

Best for: a twist on a classic

Jeans are the original rulebreakers, they defied cultural norms at the time of their invention and as they slowly crept their way into fashion ever since. Whilst they may have only ever started out in their classic blue colour, jeans come in all different kinds of colours now, including this very stylish cream hue.

Sizes: 4, 6, 8, 10, 12, 14, 16, 18.

Colours: White, light wash, dark wash, medium wash.

Materials: Cotton, elastane.

Key features:

  • Ankle length jeans in slightly stretchy denim
  • 5 pocket design
  • Zip fly

06

Assembly Label Distressed Hem Wide Leg Jeans

from $120 at The Iconic

Best for: jeans that go with everything

If you already have a blue pair of jeans, it might be time to add a black pair to your rotation too. As we know, black is universally slimming, but black jeans are also incredibly versatile. You can wear these to work, or to add a touch of sophistication to a going out look.

Sizes: 22, 23, 24, 25, 26, 27, 28, 29, 30, 31, 32, 33, 34.

Colours: Charcoal.

Materials: Cotton.

Key features:

  • Pure cotton denim
  • Mid-rise
  • Wide leg

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