February 12 is a big day for the skincare girls in Australia because Rhode, founded by Hailey Bieber, has finally launched in Mecca.
Ever since the celebrity beauty brand launched in June 2022, Australians have watched influencers from across the water absolutely gush over its products. And those of us Down Under certainly weren’t quiet about our envy.
The wait is now over (finally).
Hailey Bieber landed in Sydney, Australia ahead of Rhode’s launch in Mecca’s Bourke Street in Melbourne and George Street Sydney flagship. From Friday, February 13, Rhode products will then be sold in extended stores.
“Seeing the excitement from our community here over the years has meant so much to me, and it’s been amazing to feel the buzz here,” Hailey told Vogue Australia, adding that the launch felt like a “major milestone.”
What is the most sought after Rhode product?
Just about every Rhode product has gone viral, from the Pocket Cream Blush, the Contouring Lip Shaper, and the Barrier Restore Daily Moisturiser.
However, the most sought after Rhode product is undeniably the Peptide Eye Prep Depuffing Eye Patches, Glazing Milk Ceramide Facial Essence and the Peptide Lip Tint Nourishing Glaze.
What is the Rhode Bakery?
For a limited time only, Rhode Bakery is opening in Surry Hills, Sydney.
Open from February 12 to 15, 7.30am to 3pm, the bakery will sell lamingtons, blueberry buttermilk waffles, coffee cups, pastry boxes and more.
Is Rhode safe for teenagers?
Not only are adults eager to get their hands on Rhode, but also teenagers! But given the differing skin barriers, it can create concerns for parents.
While it is generally safe for teenagers, given the Rhode’s focus on nourishing ingredients. Rhode products are developed in partnerships with dermatologists and chemists, formulated for all skin types, and additionally is cruelty-free and vegan.
However, given teen skin and its hormonal changes, parents should always check the ingredients list available on each product online page.
